Kevin Hillstrom: MineThatData

Exploring How Customers Interact With Advertising, Products, Brands, and Channels, using Multichannel Forensics.

May 20, 2008

Nordstrom: Buy Online, Pickup In Stores

Multichannel advocates across the globe raise a glass of champagne, in honor of Nordstrom and their new strategy.

I am waiting for my local dentist to offer a "Buy A Root Canal Online, Pickup In Stores" option. Maybe universal health care will bring dentistry into the multichannel fold.

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